Why ‘Authenticity’ on the Job Can Become a Pitfall for Minority Workers

In the initial chapters of the book Authentic, author Jodi-Ann Burey raises a critical point: everyday injunctions to “bring your true self” or “show up completely genuine at work” are not benevolent calls for personal expression – they can be pitfalls. This initial publication – a combination of personal stories, research, cultural commentary and discussions – seeks to unmask how companies co-opt identity, transferring the responsibility of corporate reform on to individual workers who are often marginalized.

Career Path and Larger Setting

The impetus for the book lies partially in Burey’s own career trajectory: different positions across corporate retail, new companies and in global development, filtered through her background as a disabled Black female. The dual posture that Burey experiences – a back-and-forth between expressing one’s identity and looking for safety – is the engine of her work.

It arrives at a period of general weariness with corporate clichés across the US and beyond, as opposition to diversity and inclusion efforts grow, and numerous companies are cutting back the very frameworks that earlier assured progress and development. Burey enters that landscape to contend that retreating from the language of authenticity – that is, the business jargon that minimizes personal identity as a collection of appearances, idiosyncrasies and hobbies, keeping workers preoccupied with managing how they are seen rather than how they are treated – is not a solution; we must instead reinterpret it on our own terms.

Minority Staff and the Display of Self

By means of vivid anecdotes and interviews, Burey shows how employees from minority groups – people of color, LGBTQ+ people, female employees, disabled individuals – soon understand to calibrate which self will “pass”. A sensitive point becomes a drawback and people try too hard by attempting to look agreeable. The act of “showing your complete identity” becomes a reflective surface on which various types of expectations are projected: emotional work, sharing personal information and continuous act of gratitude. According to Burey, workers are told to expose ourselves – but lacking the safeguards or the reliance to endure what comes out.

As Burey explains, workers are told to expose ourselves – but absent the safeguards or the confidence to endure what comes out.’

Case Study: The Story of Jason

The author shows this dynamic through the account of a worker, a hearing-impaired staff member who chose to inform his colleagues about the culture of the deaf community and communication practices. His eagerness to talk about his life – a gesture of openness the office often applauds as “sincerity” – for a short time made daily interactions smoother. Yet, the author reveals, that advancement was unstable. When employee changes wiped out the unofficial understanding Jason had built, the culture of access vanished. “All the information left with them,” he comments exhaustedly. What stayed was the fatigue of needing to begin again, of having to take charge for an company’s developmental journey. According to Burey, this illustrates to be told to expose oneself absent defenses: to face exposure in a framework that applauds your transparency but declines to institutionalize it into regulation. Genuineness becomes a trap when organizations count on individual self-disclosure rather than institutional answerability.

Literary Method and Notion of Opposition

The author’s prose is both lucid and lyrical. She marries scholarly depth with a tone of kinship: an offer for followers to lean in, to challenge, to disagree. For Burey, workplace opposition is not loud rebellion but moral resistance – the act of opposing uniformity in settings that demand appreciation for simple belonging. To oppose, from her perspective, is to interrogate the accounts companies describe about equity and inclusion, and to decline participation in rituals that sustain inequity. It may appear as identifying prejudice in a gathering, withdrawing of unpaid “equity” labor, or defining borders around how much of oneself is offered to the company. Dissent, she suggests, is an declaration of self-respect in environments that typically praise compliance. It represents a habit of integrity rather than rebellion, a approach of insisting that a person’s dignity is not conditional on corporate endorsement.

Reclaiming Authenticity

She also refuses inflexible opposites. The book does not simply eliminate “genuineness” completely: instead, she urges its reclamation. According to the author, authenticity is far from the raw display of personality that organizational atmosphere frequently praises, but a more thoughtful harmony between individual principles and individual deeds – a principle that opposes manipulation by organizational requirements. As opposed to viewing sincerity as a mandate to overshare or adjust to sterilized models of openness, Burey advises followers to preserve the parts of it rooted in truth-telling, individual consciousness and ethical clarity. In her view, the goal is not to abandon authenticity but to move it – to transfer it from the corporate display practices and toward relationships and workplaces where reliance, equity and accountability make {

Michael Swanson
Michael Swanson

A tech enthusiast and digital strategist with a passion for exploring how technology shapes everyday life and future possibilities.